united sense

sport1, rebranding, germany

A brand new look for Germany´s Sport1. Celebrating the beauty of sports in high paced slomo shots (yes, that is possible) dynamic graphics and bold typography. With a new old slogan "mittendrin", we are in the middle of the action.
Read the PromaxBDA report: http://brief.promaxbda.org/content/brand-rebrand-sport1



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