united sense

orf 2 , rebranding , austria

orf 2 is austria´s most watched channel. the new design is reduced to everything that symbolizes dualism. from austrian colors red and white, to a very balanced layout. not to mention 20 pairs of identical twins in the new idents. and finally adapted to match the color schemes of 9 austrian federal states.

play
ident 1
play
ident 2


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